Top 5 Meal Kits and Specialty Foods Apps on iOS in Brazil, Q2 2025

In the second quarter of 2025, the iOS platform in Brazil saw varied performance among the top meal kits and specialty foods applications. Here's a closer look at the trends observed in Vivino: Drink The Right Wine, Jão Delivery, VAPU, HelloFresh: Meal Kit Delivery, and Factor_ Prepared Meal Delivery.

Vivino: Drink The Right Wine from Vivino ApS experienced a steady increase in weekly revenue, peaking at approximately $7.8K in late June. Downloads started at 1.5K at the beginning of the quarter, reaching a high of 4.4K mid-June. Active users grew consistently, from 150K in early April to nearly 239K by the end of June.

Jão Delivery showed consistent weekly downloads, beginning at 710 and rising to 1K by the end of June. This app did not report any revenue figures, but its stable download numbers indicate a consistent user interest.

VAPU had a modest presence, with downloads increasing from 95 at the end of April to a peak of 400 in early June. Revenue data was not available, but the download trend suggests a gradual increase in user acquisition.

HelloFresh: Meal Kit Delivery saw fluctuating weekly downloads, beginning at 75 and declining to 10 by the end of June. Active users remained relatively stable, fluctuating around 3K throughout the quarter.

Factor_ Prepared Meal Delivery maintained a steady level of active users, starting at 3.2K and slightly declining to around 3K by the quarter's end. Weekly downloads were minimal, with slight peaks in mid-April and mid-June.

These insights are based on data from Sensor Tower, providing a snapshot of the app market dynamics for meal kits and specialty foods on iOS in Brazil. For more detailed analytics, visit Sensor Tower.